"Nature does not hurry, yet everything is accomplished." Lao Tzu
"One secret of success in life is for a man to be ready for his opportunity when it comes." Benjamin Disraeli
"Nothing is a waste of time if you use the experience wisely." Auguste Rodin
"Excellence is not a skill. It is an attitude." Ralph Marston
"Everyone is a genius at least once a year. The real geniuses simply have their bright ideas closer together." Georg Christoph Lichtenberg
"Stop counting crayons, just draw pictures." Mark Scharenbroich
"Every human mind is a great slumbering power until awakened by a keen desire and by definite resolution to do." Edgar F. Roberts
"Only those who dare to fail greatly can ever achieve greatly." Robert Kennedy
"For every sale you miss because you're too enthusiastic, you will miss a hundred because you're not enthusiastic enough." Zig Ziglar
"The greatest education in the world is watching the masters at work." Michael Jackson
"The beginning of knowledge is the discovery of something we do not understand." Frank Herbert
"In the modern world of business, it is useless to be a creative original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman." David M. Ogilvy
"I don't know what the key to success is, but the key to failure is trying to please everyone" Bill Cosby
"If you have health, you probably will be happy, and if you have health and happiness, you have all the wealth you need, even if it is not all you want." Elbert Hubbard
"If you don't like something change it; if you can't change it, change the way you think about it." Mary Engelbreit
"Jumping at several small opportunities may get us there more quickly than waiting for one big one to come along." Hugh Allen
"Nothing is a waste of time if you use the experience wisely." Auguste Rodin
"Success is simple. Do what's right, the right way, at the right time." Arnold H. Glasow
"Don't aim for success if you want it; just do what you love and believe in, and it will come naturally." David Frost
"The only thing that overcomes hard luck is hard work." Harry Golden
"Advertising is a bit like playing make-believe." Hartman Jule
"You try to give away what you want yourself." Lois McMaster Bujold
"Leaders aren't born, they are made. And they are made just like anything else, through hard work. And that's the price we'll have to pay to achieve that goal, or any goal." Vince Lombardi
"Coming together is a beginning. Keeping together is progress. Working together is success." Henry Ford
"Everybody gets so much information all day long that they lose their common sense." Gertrude Stein
"While one person hesitates because he feels inferior, the other is busy making mistakes and becoming superior." Henry C. Link
"Fitness - If it came in a bottle, everybody would have a great body." Cher
"Do a little more each day than you think you possibly can." Lowell Thomas
"The first requisite for success is the ability to apply your physical and mental energies to one problem incessantly without growing weary." Thomas A. Edison
Sunday, December 6, 2009
Monday, November 16, 2009
Famous Marketing Quotes
"The things we fear most in organizations - fluctuations, disturbances, imbalances - are the primary sources of creativity." Margaret J. Wheatley
"It's not enough that we do our best; sometimes we have to do what's required." Sir Winston Churchill
"Strive for excellence, not perfection." H. Jackson Brown Jr.
"Without passion, you don't have energy; without energy, you have nothing. Nothing great in the world has been accomplished without passion." Donald Trump
"If you don't see yourself as a winner, then you cannot perform as a winner." Zig Ziglar
"All of us perform better and more willingly when we know why we're doing what we have been told or asked to do." Zig Ziglar
"Many a small thing has been made large by the right kind of advertising." Mark Twain
"The will to win, the desire to succeed, the urge to reach your full potential... these are the keys that will unlock the door to personal excellence." Eddie Robinson
"Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink." Leo Burnett
"Advertising is the life of trade." Calvin Coolidge
"What really decides consumers to buy or not to buy is the content of your advertising, not its form." David Ogilvy
"The strongest principle of growth lies in human choice." George Eliot
"Many of life's failures are people who did not realize how close they were to success when they gave up." Thomas A. Edison
"A clear vision, backed by definite plans, gives you a tremendous feeling of confidence and personal power." Brian Tracy
"You can have the best product or service in the world, but if people don't buy - it's worthless. So in reality it doesn't matter how wonderful your new product or service is. The real question is - will they buy it?" Noel Peebles
"The sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it." Sergio Zyman
"If you can imagine it, you can achieve it; if you can dream it, you can become it." William Arthur Ward
"Success is the sum of small efforts, repeated day in and day out." Robert Collier
"Learn from yesterday, live for today, hope for tomorrow." Albert Einstein
"It is better to have it and not need it than to need it and not have it." Gerard Patrick Roeling
"Knowledge is of no value unless you put it into practice." Anton Chekhov
"Knowing is not enough; we must apply. Willing is not enough; we must do." Johann Wolfgang von Goethe
"The best way to predict the future is to create it." Peter Drucker
"You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place." David Ogilvy
"Every advertisement should be thought of as a contribution to the complex symbol which is the brand image." David Ogilvy
"If you don't believe in your product, or if you're not consistent and regular in the way you promote it, the odds of succeeding go way down. The primary function of the marketing plan is to ensure that you have the resources and the wherewithal to do what it takes to make your product work." Jay Levinson
"The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself." Peter F. Drucker
"Education is a progressive discovery of our own ignorance." Will Durant
"I find that the harder I work, the more luck I seem to have." Thomas Jefferson
"Pleasure in the job puts perfection in the work." Aristotle
"It's not enough that we do our best; sometimes we have to do what's required." Sir Winston Churchill
"Strive for excellence, not perfection." H. Jackson Brown Jr.
"Without passion, you don't have energy; without energy, you have nothing. Nothing great in the world has been accomplished without passion." Donald Trump
"If you don't see yourself as a winner, then you cannot perform as a winner." Zig Ziglar
"All of us perform better and more willingly when we know why we're doing what we have been told or asked to do." Zig Ziglar
"Many a small thing has been made large by the right kind of advertising." Mark Twain
"The will to win, the desire to succeed, the urge to reach your full potential... these are the keys that will unlock the door to personal excellence." Eddie Robinson
"Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink." Leo Burnett
"Advertising is the life of trade." Calvin Coolidge
"What really decides consumers to buy or not to buy is the content of your advertising, not its form." David Ogilvy
"The strongest principle of growth lies in human choice." George Eliot
"Many of life's failures are people who did not realize how close they were to success when they gave up." Thomas A. Edison
"A clear vision, backed by definite plans, gives you a tremendous feeling of confidence and personal power." Brian Tracy
"You can have the best product or service in the world, but if people don't buy - it's worthless. So in reality it doesn't matter how wonderful your new product or service is. The real question is - will they buy it?" Noel Peebles
"The sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it." Sergio Zyman
"If you can imagine it, you can achieve it; if you can dream it, you can become it." William Arthur Ward
"Success is the sum of small efforts, repeated day in and day out." Robert Collier
"Learn from yesterday, live for today, hope for tomorrow." Albert Einstein
"It is better to have it and not need it than to need it and not have it." Gerard Patrick Roeling
"Knowledge is of no value unless you put it into practice." Anton Chekhov
"Knowing is not enough; we must apply. Willing is not enough; we must do." Johann Wolfgang von Goethe
"The best way to predict the future is to create it." Peter Drucker
"You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place." David Ogilvy
"Every advertisement should be thought of as a contribution to the complex symbol which is the brand image." David Ogilvy
"If you don't believe in your product, or if you're not consistent and regular in the way you promote it, the odds of succeeding go way down. The primary function of the marketing plan is to ensure that you have the resources and the wherewithal to do what it takes to make your product work." Jay Levinson
"The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself." Peter F. Drucker
"Education is a progressive discovery of our own ignorance." Will Durant
"I find that the harder I work, the more luck I seem to have." Thomas Jefferson
"Pleasure in the job puts perfection in the work." Aristotle
Wednesday, September 16, 2009
What are the qualities to look for when hiring a Business Development Specialist?
Autonomous Productivity
Ability to be highly productive in the office with little oversight from senior management.
Teamwork
Works collaboratively with others. Shares information, addresses conflict professionally and fulfills commitments. Works exceptionally well across functional groups, a real team player.
Creative problem solver
Never gives up and continually finds ways to overcome challenges and obstacles.
Ownership mentality
Sets goals and drives to their fulfillment. Takes responsibility for their actions and for outcomes related to their actions (or inactions). Wants to be held accountable for successes and failures. Passionate about the success of the business unit as well as the client.
Excellent communication skills
Able to speak and write clearly, concisely and compellingly. Is honest, open and thoughtful in word and in action.
Leadership
Always focused on doing what's right for the business. High energy and contagious enthusiasm. Willing to take on the tough projects and challenges to grow the business. Creates an environment where others want to follow. Governs themselves with unquestionable ethics and unswerving integrity.
Poised under pressure
Can succeed (or even thrive) in a high speed, high pressure environment.
Ability to be highly productive in the office with little oversight from senior management.
Teamwork
Works collaboratively with others. Shares information, addresses conflict professionally and fulfills commitments. Works exceptionally well across functional groups, a real team player.
Creative problem solver
Never gives up and continually finds ways to overcome challenges and obstacles.
Ownership mentality
Sets goals and drives to their fulfillment. Takes responsibility for their actions and for outcomes related to their actions (or inactions). Wants to be held accountable for successes and failures. Passionate about the success of the business unit as well as the client.
Excellent communication skills
Able to speak and write clearly, concisely and compellingly. Is honest, open and thoughtful in word and in action.
Leadership
Always focused on doing what's right for the business. High energy and contagious enthusiasm. Willing to take on the tough projects and challenges to grow the business. Creates an environment where others want to follow. Governs themselves with unquestionable ethics and unswerving integrity.
Poised under pressure
Can succeed (or even thrive) in a high speed, high pressure environment.
Thursday, August 27, 2009
The Essentials of a Successful Business Development Specialist
Excellence in Business Development dictates a clear understanding that the process begins with strategic planning and prospecting/networking. In order for this process to be effective, one needs the ability to capitalize on client referrals and warm market introduction, establish new industry contacts via cold calling, e-mail campaigns, attending industry events and conferences, and promoting brand awareness. The Business Development Specialist understands the market by researching its trends and issues, analyzing competition, and studying industry publications. These steps in the business development process facilitate the ability to identify and cultivate lasting industry relationships.
The execution of effective networking and prospecting results in the need to create comprehensive, compelling, and productive proposals for potential clients. Once developed, the leads should be tracked through the cycle, maintained, and enhanced to fortify the client relationship. The key is to become a trusted adviser by truly listening to their challenges and needs and responding with options and guidance. Follow-up with existing clients by requesting survey responses and conducting interviews is essential to monitoring the customer's satisfaction level with our product and/or service. Further, one must stay abreast of any potential new opportunities for his company to provide additional solutions for existing clients. This is defined as Opportunity Assessment.
The key traits of the successful Business Development Specialist are creative problem solving, strategic thinking, and financial understanding. These skills must be combined with the attitude of being a team-player who's able to lead the decision-making process by exhibiting exceptional communication skills and persistently driving customer revenue.
The execution of effective networking and prospecting results in the need to create comprehensive, compelling, and productive proposals for potential clients. Once developed, the leads should be tracked through the cycle, maintained, and enhanced to fortify the client relationship. The key is to become a trusted adviser by truly listening to their challenges and needs and responding with options and guidance. Follow-up with existing clients by requesting survey responses and conducting interviews is essential to monitoring the customer's satisfaction level with our product and/or service. Further, one must stay abreast of any potential new opportunities for his company to provide additional solutions for existing clients. This is defined as Opportunity Assessment.
The key traits of the successful Business Development Specialist are creative problem solving, strategic thinking, and financial understanding. These skills must be combined with the attitude of being a team-player who's able to lead the decision-making process by exhibiting exceptional communication skills and persistently driving customer revenue.
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